Saturday, February 9, 2013

ADVOCACY MESSAGES

Inspiring Advertising Campaigns:


“Munch & Move”- An NSW health initiative which supports healthy development of children ages birth through age five. The campaign promotes physical activity, healthy eating, and reduced small screen time in addition to offering training and resources to educators working in NSW early childhood education and care services


“Eat Right, Be Bright”- A grass root effort developed by middle school teachers within the Los Angles Unified School District which incorporates innovative education components that align with nationally established initiatives. These components are designed to improve awareness, healthy eating, and augment classroom opportunities with the introduction of environment-based studies (http://www.foxcarolina.com).


Analysis of Advertising Messages:

I believe these advertising messages are effective in creating action as they exhibit simplicity in its presentation. The most effective advertising messages are those that are short, sweet, and straight to the point. Simplicity in the deliverance of an advertising campaign enables individuals of varies ages and intellectual capacities to understand its general statement and intended initiatives. Effective advocacy and communication of your advocacy efforts requires deliverance of simple and direct advertising messages.

4 comments:

  1. Hello Tinisha,

    I remmber different slgans as a child that to this day I say to my children. One was "If you do well it will be well". I thiink that as advocates using differet strategies to catch the eyes of the target population can brand your organzations postition pertaining to different issue addressed. I feel that the three you shared today were interesting and also I feel that children would find them interesting also. Thanks for sharing!

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  2. I also shared an ad promoting healthy eating and physical activity in children. I think it is very important to instill this in our children and those that we teach. I really like the healthy kid’s site and thought it had great resources.

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  3. Hello Tinisha,

    I too remember slogans as a child that have stuck with me to this day "The incredible Edible Egg" was a big on when I was younger. Thank you for sharing

    Christine

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  4. Hello Tinisha,

    It is good to know that there are a lot of campaign messages about healthy eating for children. The adults in the lives of children need to encourage and support them in developing healthy eating habits. Overweight children under the age of 5 are more likely to become overweight as adults.

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